Behind the Scenes

In a world of online sales and businesses, who are we? Who is Nordic Pure? What do we do, why do we do it? What is our mission? This post will address all of that. We want you to trust us, just like the old local hardware stores in your community. So let us introduce ourselves.

Who is Nordic Pure?

We are a family owned company in Celina, Texas. Home of the Celina Bobcats. (Go Bobcats!) A small rural area with a lot of open land. Our owner decided to build his home and his business out here because of the great community and the chance for expansion in the ever growing area of North Texas. Our owner has had his hand in several industries, including lawn care, but he noticed that there weren’t a lot of great options for home air filters. So he did some research and found people who would join his team. Several of those people were family! We have expanded since that time in 2004. Our owner is a man named Russell Schmidt, he struck a deal with a couple in Tulsa, Oklahoma to help him assemble the filters using quality products in the sizes most needed. To this day we have approximately 70 people who assemble the filters, 10 people at headquarters, and 2 contractors. We are small but mighty; at headquarters we speak with all customers personally and at the factory they assemble filters by hand making sure quality is first. At this moment we are online only. We have been contacted by several national businesses wanting our product but none have worked out yet because we are unwilling to compromise on quality. We are ever expanding our area online with our website, Amazon and Ebay.

Why we do it?

We make air filters for people’s home. It isn’t super glamorous but we are really proud of what we do. We are a part of an industry dedicated to making the world a better place through education and quality products. We make quality filters so your family and ours can breathe better indoors. Which is what we call indoor air quality. There are a lot of things that can affect your indoor air quality; dust and minute particles, chemicals and volatile organic compounds (VOCs) which are hazardous to inhale. Your indoor air can be 2 to 5 times more polluted than outdoor air! That is a big deal to us. So we are making it our mission to draw more attention to indoor air pollution. We are worried about outdoor air pollution but we spend 90 % of our time indoors and if we are breathing in toxic air it will shorten our life span.

How you can help.

Educate yourselves first and foremost. Take a look at all awareness sites, for all human issues. Such issues are air pollution, indoor air pollution, water and so on. Take a look at the book Silent Spring which can show you the history on how we have affected our planet and how we can help it. Get your kids involved, show them how to care for our planet and others. We only have one planet.

Questions

Last but not least let us know if you have any questions about us or indoor air quality or what not. We want you to be educated and make the best decisions possible for you and your family. Hopefully we have showed you a little bit about us, let us know about you and your family!

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s