Pumpkin Spice & Everything Nice

It’s that time of year again. Where pumpkin spice rules the stores and if your going into town you automatically buy a coffee. Most of us are happy to see chilly weather come after a hot summer but there are some things that fall brings along that are not so pleasant.

Allergies are a big factor when going from summer to fall all over the US. The biggest contributor is ragweed. It is a flowering plant found all over North America. There are 17 different varieties of ragweed with varying different appearances and growth rates. With this year’s warm weather front continuing longer than we have expected it looks like ragweed is here to stay a little longer, according to AccuWeather.

When the regular fall season sets in we encourage everyone to change their air filters because the heaters will be on soon. But this year we recommend changing your filter because of the up swing in the pollen count. If you have a filter size ending in 1 in, we urge you to change your filter every 30 to 90 days. If you use our Tru Mini Pleat filters you could change them less often because of it’s unique design resulting in energy savings! If you opt for the Tru Mini Pleat we urge you to stick with the Merv 8 rating which is an equivalent to a Merv 12 in a regular pleated filter.

Changing your filter regularly is way more important than that pumpkin spice coffee your drinking right now. Don’t put off changing your filter because it will harm the air you breathe in your own home! So do yourself a favor and get some new air filters so that you and your family can breathe happier, breathe easier and breathe pure.

Behind the Scenes

In a world of online sales and businesses, who are we? Who is Nordic Pure? What do we do, why do we do it? What is our mission? This post will address all of that. We want you to trust us, just like the old local hardware stores in your community. So let us introduce ourselves.

Who is Nordic Pure?

We are a family owned company in Celina, Texas. Home of the Celina Bobcats. (Go Bobcats!) A small rural area with a lot of open land. Our owner decided to build his home and his business out here because of the great community and the chance for expansion in the ever growing area of North Texas. Our owner has had his hand in several industries, including lawn care, but he noticed that there weren’t a lot of great options for home air filters. So he did some research and found people who would join his team. Several of those people were family! We have expanded since that time in 2004. Our owner is a man named Russell Schmidt, he struck a deal with a couple in Tulsa, Oklahoma to help him assemble the filters using quality products in the sizes most needed. To this day we have approximately 70 people who assemble the filters, 10 people at headquarters, and 2 contractors. We are small but mighty; at headquarters we speak with all customers personally and at the factory they assemble filters by hand making sure quality is first. At this moment we are online only. We have been contacted by several national businesses wanting our product but none have worked out yet because we are unwilling to compromise on quality. We are ever expanding our area online with our website, Amazon and Ebay.

Why we do it?

We make air filters for people’s home. It isn’t super glamorous but we are really proud of what we do. We are a part of an industry dedicated to making the world a better place through education and quality products. We make quality filters so your family and ours can breathe better indoors. Which is what we call indoor air quality. There are a lot of things that can affect your indoor air quality; dust and minute particles, chemicals and volatile organic compounds (VOCs) which are hazardous to inhale. Your indoor air can be 2 to 5 times more polluted than outdoor air! That is a big deal to us. So we are making it our mission to draw more attention to indoor air pollution. We are worried about outdoor air pollution but we spend 90 % of our time indoors and if we are breathing in toxic air it will shorten our life span.

How you can help.

Educate yourselves first and foremost. Take a look at all awareness sites, for all human issues. Such issues are air pollution, indoor air pollution, water and so on. Take a look at the book Silent Spring which can show you the history on how we have affected our planet and how we can help it. Get your kids involved, show them how to care for our planet and others. We only have one planet.

Questions

Last but not least let us know if you have any questions about us or indoor air quality or what not. We want you to be educated and make the best decisions possible for you and your family. Hopefully we have showed you a little bit about us, let us know about you and your family!

We Hear You

In a company like ours; small, family owned, and growing like mad, there will be some growing pains. Every company experiences them from time to time when trying to figure out the best answer to the problem. We have heard your suggestions and we want to address them here.

First of all we want to thank you for being our loyal customers. We know that it would be easier for you to grab a filter at the store along with your other groceries. But we also know that you are concerned about your indoor air quality so you choose to use our product and we thank you for that. We are equally proud of our filters and want to make sure that we put your indoor air quality above all else.

In order to do that we are constantly trying to re-imagine and re-figure pricing and cost and everything else to ensure you are getting a quality filter for a good price but also keep our lights on. Any of you who own a small business you will understand how sometimes we have to make do with something even though it might not be the best choice until we can get to a point where we can justify that choice.

That being said our number one complaint is that the merv rating is not on the filter frame. Trust me, we fully understand. At the moment what we have established is our best option. We are now putting a sticker on the side of the box it ships in that has the corresponding merv rating, color we associate with that merv and a picture of what the filter looks like. We understand that it would be a lot easier to put the merv rating on the filter and it would put your conscience at ease but it would greatly affect the price of our filters and that is something we aren’t willing to compromise right now.

To help put your conscience at ease we operate on a very tight routine. As you know our filters are handmade and are made to order therefore we only make certain merv ratings on certain days to negate any confusion of mixing the merv ratings. That is why when you order a Merv 14 on a Monday it typically won’t get shipped out until later in the week because Merv 14 is made on a particular day. That is how we know that what was made that day is also what is on the sticker on the box. Because nothing else was made that day.

People also commonly ask if they can look at the filter and tell what merv it is. The answer is yes and no. For merv 8-12 the “weave” is such a similar pattern you wouldn’t be able to tell the difference. On the other hand if you order merv 14 or merv 15 then yes you would be able to tell because there is a lot more material, it looks fluffier.

In conclusion we hear your suggestion and when we feel we can accomplish that request without compromising the price and quality of the filter we will. We thank you for your loyalty and we hope that you understand we are thinking of you first before anything else. If you have any further questions or suggestions let us know by emailing info@nordicpure.com or giving us a call at our 1800 number. This is how we grow and we intend to keep growing and expanding with your help.

Thank you.

Your Nordic Family

Spring Has Sprung

This past week was National Cleaning Week and in honor of spring cleaning we put out some tips. The things that make our life so simple we often forget to give some much needed TLC. Below are some ways to show those items the TLC they need.

  • Your beloved washing machine. Can you imagine that little over 100 years ago we just had the washing board. We had to physically scrub clothes and hang them to dry. Can you see a doctor going home from a long day’s work and bending over a wash board to wash all their clothes? There would be no last minute loads, it would be a regular planned out chore. Well thanks to Mr. James King we have that beautiful oscillating machine in the laundry room that we simply shove clothes into and press a button. After time though we never stop to think about the things the washing machine picks up. Did you know that 60% of washing machines contain bacteria! Along with that your whitey tighties could be harboring E. Coli. So to combat all these nasty things wash your washing machine once a monewrocknth. For the step by step how-to, venture over here.

 

  • Who loves to take your shoes off after a long work day and rub the carpet between your toes? Who lets their sweet babies learn how to roll over and play on the carpet? Well then you should know that your carpet takes a beating. Filth, dirt and pollen gets down in between the fibers and stays there creating bacteria and constant allergies. So to keep your babies healthy and happy you should have your carpets cleaned once a year. You can rent a carpet cleaner from your local hardware store or have a company who does it all time do it.

 

  • Have you forgotten to change your home air filter this year at all? Don’t lie to me. Most of us forget. Although when we leave it in or forget to change it it gets clogged with dust, debris, pollen and so on. Creating your HVAC system to work extra hard to push air through resulting in lower efficiency. Even if your not even thinking about the system’s efficiency the fact that it is collecting all that is gross. Always check your filter because sometimes it’s not ready to be changed but just in case take a loobeccasfilterk at the list below to get an idea. Although it is mostly dependent on your environment how often you should change it. Go here to get any size and any filtration level.
    • 1 in. every 30 to 90 days
    • 2 in. every 90 days
    • 3 in. every 90 to 120 days
    • 4 in. every 4 to 6 months
    • 5 in. every 6 months to a year

 

  • Would you be grossed out if I told you that while your dishwasher is cleaning your dishes it is also growing fungi and black yeast. 😦 I am grossed out just thinking about eating off those plates! Alas it can be fixed. Clean your dishwasher once a month and to get the step by step on how to clean that nasty dishwasher go here, the TODAY show did a special on it. It will give you a piece of mind that your littles are getting sick while eating your cooking.

These are just a few things that give us a better quality of life. But these few things are so important to our time management and the hope that our families are living in a clean healthy environment. So in order to ensure that follow these simple cleaning habits. Something so simple could keep your babies or yourself from contracting something harmful.

What is Pollen Count?

Pollens causing you to sneeze?
Content provided by Healthwise
 
Pollen Count measures the amount of pollen allergens in the air. Pollen counts are stated as grains of pollen per cubic meter of air.

 

 

 

Weeds

  • 1 to 9 is a low pollen count.
  • 10 to 49 is a moderate pollen count.
  • 50 to 499 is a high pollen count.
  • 500 or higher is a very high pollen count.

Grasses

  • 1 to 4 is a low pollen count.
  • 5 to 19 is a moderate pollen count.
  • 20 to 199 is a high pollen count.
  • 200 or higher is a very high pollen count.

Trees

  • 1 to 14 is a low pollen count.
  • 15 to 89 is a moderate pollen count.
  • 90 to 1,499 is a high pollen count.
  • 1,500 or higher is a very high pollen count.

Molds

Mold produces spores that move, like pollen, in outdoor air during warmer months.

  • 1 to 6,499 is a low spore count.
  • 6,500 to 12,999 is a moderate spore count.
  • 13,000 to 49,999 is a high spore count.
  • 50,000 or higher is a very high spore count.

During the allergy season, local TV stations, newspapers, or medical centers may report pollen counts. If you have allergies, find out who reports pollen counts, so you can avoid pollen when the counts are high. You may also look up the National Allergy Bureau’s Web site for pollen count information at www.aaaai.org.